Stuck In The Friend Zone.

So, this has been happening ALL YEAR.
I'm not sure exactly whats wrong with me, but I can NOT advance for some reason.
I've had 2 main "interests" this year as far as males go [one whom I've given up on, the other i'm talking to right now], and BOTH of them believe I'm just way too awesome to be in a relationship with =|
Now, I'm not slow. SO, this is what's going on.
1. They're talking to someone else and dont wanna tell me.
2. They don't like me that way, and dont wanna hurt my feelings.

Now the first person says "you're way too cool, thats why I didnt wanna fuck with you. You're too nice and I know how I can be towards females". Sounds mad considerate and dope right? Well then why is he trying to talk to someone ELSE right now whom I know. They're equally nice. So, she's a better person to hurt than me? I dont know, it all sounds crazy. You say one thing, but turn around and contradict yourself. I let it go. I'm not even on it no more.

The 2nd person? I've had a huuuuuuuge crush on for close to TWO YEARS now! I finally had a breakthrough this past weekend, and we've been going hard. and u know what he tells me? "I cant make you my girlfriend. its for your own good. you're way too dope. me knowing the kind of person I am this is gonna end up all bad. I want you to be like, my best friend though."

-sighs.
if i'm not the BEST FRIEND, im the LITTLE SIS. everyone keeps reassuring me that im SUCH a GREAT and ILL person, but NO ONE is showing it. And further more, I thought the person u were with WAS suppose to be something like a best friend. *shrugs*. but whatever. =/ It is what it is I suppose. Do I have to be a Grade A Fancy BITCH in order for me to be able to get that close with the person I really want to? Do I have to STOP being "cool"? If I was some kind of snotnose cuntbitch un-awesome type of person, would I have things my way? I dont understand how someone can be "TOO cool" for you to be with? I'm really starting to think that people are lying to me to spare my feelings. Here's a tip to any guys in the future...If you dont like me, dont act like you do, just say you dont. I promise you, i'll survive. And if by chance the person I'm talking to now IS telling the truth. PLEASE explain to me how I can stop being so awesome so that you can open your eyes and realize that I deserve a chance. I just dont understand. I cant win...I cant win.